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Erbe dealer meeting in Vietnam

At the end of January, Erbe Singapore invited our Asian and Pacific specialist dealers to Da Nang, Vietnam, to present the progress of current projects in Southeast Asia and to pay tribute to the dealers' performance.

The Southeast Asia-Pacific region is a growth market. Erbe Singapore is actively involved in the region in cooperation with our specialist dealers.  At a large meeting in Da Nang, Vietnam, we were able to highlight ongoing projects and welcome new dealers. Application Manager Mr Alexander Pfäffle reported on the success of our VIO®3 system on the large Japanese market. Our partners at AMCO have been supporting us there for years with the market launch of our products. Ms Thiri Thame, Sales Manager at Erbe Singapore, summarized the progress made in equipping one of Singapore's largest hospitals. Our new partners from Korea received their own product training and were supervised by Mr Jonathan Lee, who heads up our youngest foreign subsidiary in Seoul.

Using the scorecard, an evaluation tool for dealer performance, Erbe Singapore honored the best dealers. The score is not based on sales figures alone, but also takes into account service, marketing and participation in training at the Erbe Academy in Tübingen.

Last year's best performer was Bio Serve NZ Ltd, our specialist dealer in New Zealand. The dealers of Medi-Life (M) Sdn Bhd from Malaysia also excelled with an extremely positive performance. The Southeast Asia Pacific Area - Erbe Singapore's sales region - comprises over 20 countries, including Indonesia, Malaysia, Australia, New Zealand, Korea and Japan. The market caters to over one billion people. Erbe is represented by specialist dealers in almost every country in this region of the world. This even includes such faraway islands as New Caledonia and French Polynesia.